Terry Slattery Published in Selling Power Magazine

We are excited to promote this new article in Selling PowerMagazine, written by Terry Slattery. He outlines the complex sales technique that defines the true costs of not going with a high-value product or service. The article reminds sales professionals of one more way to overcome price sensitivity and identify the true emotional customer in the transaction — the person who has the most to lose by choosing the wrong solutions.

See the article here and watch for more of Terry’s insights in this great magazine!

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